Isango Star Radio and Isango TV strategize for digital era sustainability

Isango Star Radio and Isango TV strategize for digital era sustainability

Kigali- SANGO STAR Radio and Isango TV held an internal workshop with management and department heads in technology, finance, and content to address the challenges and opportunities of legacy media in the digital age.

kwamamaza

 

The workshop focused on market trends, audience behavior, and strategies to enhance competitiveness. Key discussions included digital transformation, revenue diversification, and content innovation to ensure relevance and sustainability.

“Our goal is to keep ISANGO STAR Radio and Isango TV at the forefront of media excellence by adapting to industry shifts while maintaining quality and integrity,” said Marie Laetitia Mugabo, the Director General.

Insights from this workshop will shape strategic initiatives to strengthen ISANGO STAR’s digital presence and long-term sustainability.

 

kwamamaza

Isango Star Radio and Isango TV strategize for digital era sustainability

Isango Star Radio and Isango TV strategize for digital era sustainability

 Mar 15, 2025 - 21:16

Kigali- SANGO STAR Radio and Isango TV held an internal workshop with management and department heads in technology, finance, and content to address the challenges and opportunities of legacy media in the digital age.

kwamamaza

The workshop focused on market trends, audience behavior, and strategies to enhance competitiveness. Key discussions included digital transformation, revenue diversification, and content innovation to ensure relevance and sustainability.

“Our goal is to keep ISANGO STAR Radio and Isango TV at the forefront of media excellence by adapting to industry shifts while maintaining quality and integrity,” said Marie Laetitia Mugabo, the Director General.

Insights from this workshop will shape strategic initiatives to strengthen ISANGO STAR’s digital presence and long-term sustainability.

kwamamaza